Wednesday, January 28, 2009

Showing the Love for Netflix

We joined Netflix in December of 2005. We have suspended our membership twice, I believe; in fact, I think we out-and-out canceled it the first time during a family budget crunch and when we went back a few months later, we were amazed to find that they had saved our queue and we were able to jump right in again. We have been very pleased with our membership, though depending on how busy we are and how tight funds are, we have bounced up and down in different membership levels. Netflix was how we found Firefly, and Battlestar Galactica, and now we're working our way through The Wire.

Netflix will have its 10th birthday this September. With the addition of streaming video to the computer, it became an even better value; with the addition of streaming to our XBOX, and thus to our flat-screen TV, it has become a really remarkable deal for this family. We still get disks, but most of our watching is Watch Instantly on our TV. We have a few shares - like, maybe, 3 - of Netflix stock, and it has stayed steady and high through all this Wall Street mess. Part of what we think makes Netflix work so well is the customer service. We send our disks to the nearest center which is in Des Moines. They get our disks overnight, ship them right out the same day, and then it takes 2 days for the disk to get back to us. If we get a bad disk, we just click a few buttons on the website and they send us a replacement immediately without a fuss. We have misplaced a disk twice, and each time, they said they would not make us pay for the disk this time. (Each disk was eventually found and returned.)

Here are two interesting articles I'd like to show you:
How Netflix Got Started: Netflix founder and CEO Reed Hastings tells Fortune how he got the idea for the DVD-by-mail service that now has more than eight million customers Interesting how the initial response rate to the free trial was 80%! How many startup companies can say that?
Netflix: Streamers Rent Fewer DVDs That's true for us, certainly. We are on the 2-at-a-time-unlimited plan. Sometimes we'd like to have more disks available, but we don't really need them, and there's plenty else to watch on Stream Instantly.

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